Where Silver Tells Your Story
At Ishna, we believe jewelry is not just an accessory — it’s a reflection of you. It treasures your memories, marks life’s special moments, and brings your unique style to life.
While Ishna may be a new chapter, our story is built on decades of trust and
tradition. We are the silver jewelry brand proudly born from the legacy of Sri
Krishna Nagai Maligai — a trusted name in gold jewelry for over 34 years, with
7+ established branches known for excellence, integrity, and customer
satisfaction.
Located in the vibrant city of Madurai, Ishna finds inspiration in the region’s rich cultural heritage, timeless artistry, and deep spiritual roots.
The Name Behind Ishna
The name ‘Ishna’ draws its inspiration from the divine — Lord Krishna, whose wisdom, grace, and eternal charm have guided generations. Rooted in devotion and legacy, the name was lovingly shaped from ‘KRISHNA’ into ‘KR-ISHNA’, symbolizing both spiritual inspiration and family heritage.
Born from the legacy of Sri Krishna Nagai Maligai, Ishna is a women-led silver jewelry brand that brings together tradition, devotion, and modern design to create jewelry that’s not just worn — it’s lived.
Our Journey
We saw the growing love for sterling and gold-plated silver jewelry — stylish, versatile, and meaningful. But we also saw a gap: the need for a brand that combines trusted craftsmanship with thoughtful design.
That’s how Ishna was born — to offer silver that feels just as precious as gold, and just as personal as the moments it celebrates
Why Choose Ishna?
We’re not just here to sell jewelry. We’re here to create meaningful experiences. Here's why Ishna stands out:
- Rooted in over three decades of experience, we are proud to carry forward a tradition of trust and elegance.
- Affordable luxury – elegance that’s accessible
- 925 hallmarked silver – certified and pure
- Tradition meets trend – designs for today, rooted in yesterday
- Thoughtful craftsmanship – every detail, every touch, matters
Our Style Philosophy
Each Ishna piece is thoughtfully crafted to blend cultural richness with modern charm. Whether it's for daily elegance or timeless tradition, we believe jewelry should feel authentic and personal.
From timeless gold-plated traditional jewellery to elegant modern wear, our designs cater to every style and occasion with grace.
Our Collections
We don’t just create jewelry — we curate stories in silver through our exclusive collections, each designed to capture emotion, culture, and individuality. Some of our signature collections include:
What We Stand For
Integrity
Built on trust from day one
Authenticity
925 silver, no shortcuts
Transparency
Honest pricing, full clarity
Sophistication
Grace in every design
Founder's
Backed by the visionary founders of Sri Krishna Nagai Maligai, Ishna is a proud second-generation initiative led by passionate entrepreneurs and supported by an exceptional team of talented women. Together, we continue the legacy of trust, craftsmanship, and innovation that SKN is known for.
Selvam
Founder
Jegadeesan
Founder
Manivasagam
Founder
Sankar
Founder
Our Promise to You
Every piece at Ishna is designed with soul, crafted by skilled hands, and delivered with love. From your first look to the final unboxing, we want you to feel the story, the tradition, and the heart behind everything we do. Because at Ishna, your story is the one we’re proud to tell — in silver.
